To develop overall health and vitality, and maintain a strong immune system, the body needs a wide range of nutrients; this can be hard to achieve from the average diet alone.
Modern farming practices, storage and food preparation methods, busy lifestyles, slimming diets and so on, can easily affect your nutrient intake, and many of us are concerned that our diet is not as varied or healthy as it should be.
Although modern medicine may enable us to live longer, if we are not getting the overall nutrition we need, our mental and physical health can be unnecessarily poor.
“There has been a sharp decline in the vitamin and mineral content of American and British food since the last comprehensive survey published over 20 years ago.” Source: The United States Dept of Agriculture 1998. Research at the University of Texas also revealed that over the past two decades “major nutrients in fruits and vegetables have declined SUBSTANTIALLY”. A further report from the USDA Data Laboratory confirmed “recently grown (food) crops have shown decreases of up to 38% in Protein, Calcium, Vitamin-C, Iron, Phosphorus and Vitamin-B² (Riboflavin), when compared with produce from past decades”. In addition, in 1992, the US Earth Summit reported that in North America, essential minerals have decreased in farmland soil by a staggering 85% and in Europe by 72%.
These findings are almost identical to those obtained from similar trials conducted in Britain and Canada (the UK results were published in the ‘British Food Journal’). Some of our most popular foods were included in the trials, such as potatoes, tomatoes, oranges, bananas and apples. In today’s average potato, for example, Vitamin-B¹ (Thiamine) has declined by 18%; Calcium by 28%; Vitamin-B² (Riboflavin) by 50%; Iron by 57%; Vitamin-C by 57%; and Vitamin-A by a massive 100%. Similar results were found in all of the 25 fruits and vegetables analyzed.
Over the past few decades’ intensive farming practices and over use of chemical fertilizers, pesticides, herbicides etc. have had a massive, negative impact on the nutrient content of farmland soil, resulting in a dramatic reduction of nutrients in our food crops. The poverty of our soils not only translates into a lack of minerals in our food crops, it also diminishes the plants own ability to manufacture other essential nutrients like vitamins, fatty acids and amino acids.
In addition to the loss of vital nutrients in our soil, most of our food crops (including organic crops) are now harvested ”green”, or before they are fully ripened. This is to enable them to last longer in storage, but it also leaves insufficient time for the plant to fully absorb whatever minerals are available in the soil, and to synthesize vitamins and other nutrients. The ripening process continues, cut off from the soil and sun, in box and storage depot, often for months, resulting in further losses of vitamins and other essential nutrients.
As a result of these practices, our modern diet is often extremely low, or in many cases lacking, in important nutrients, and is therefore unable to provide us with the complete, well-rounded nutrition vital for our total health and wellbeing. According to a US Senate Report, “67% of all diseases are diet related”, and in June 2002, an article in the Journal of the American Medical Association concluded, “nutritious deficiencies are an important cause of chronic disease”.
One solution is to produce all your own food, on organic nutrient rich soil, eat it fresh every day, and drink naturally-mineral-rich water; then you will probably be getting everything you need for optimum health and vitality. If not (and that includes most of us), it is highly likely that many essential nutrients are missing from your diet, leaving you feeling more tired than you need be, and vulnerable to diet related ill health and disease.
Most vitamin and mineral supplements on the market today are isolated synthetic chemical form.
Considerable research has shown that vitamins do not exist as single, isolated components.
In nature, all vitamins are found along with their complex of related compounds known as co-factors, which include pre-cursers; enzymes; co-enzymes; trace-element activators; amino-acids; co-vitamins; co-minerals; essential fatty-acids and numerous other naturally occurring synergistic phyto-nutrients and micro-nutrients (some of which have not yet been researched).
The fact is that vitamins and their co-factors depend on each other. They were designed to interact with each other to PREVENT DISEASE, HEAL, NOURISH and ENERGIZE the ENTIRE BODY and BRAIN, and it is only wholefood and Food State vitamins, not isolated versions, which come complete with their co-factors, all of which must work together if vitamins are to function properly and produce optimum results. Without these important co-factors, isolated vitamins cannot possibly have the synergistic, nutritional and positive health effects that wholefood and Food State vitamin-complexes have.
The recent news reports and press releases that have warned about the adverse effects of taking supplements (in high doses) are based on the evidence of ingestion of isolated nutrients, not those in food – particularly where very high doses of isolates are used and the effects in some instances can be detrimental to health. Interestingly, these reports usually conclude that the same nutrients, when ingested as an integral part of food, have a different and wholly beneficial action.
A well-formulated supplement is one that provides all the nutrients a person needs to make up for shortfalls, at the correct levels, and importantly in a bio-effective form. All our multi-formulations are designed with this in mind. The formulations contain all those nutrients identified by research as being in short supply in an average diet, at the levels of need. This means providing nutrient levels sufficient to elevate the average individual’s intake to optimum levels in terms of health-promoting effects. When we state ‘bio-effective form’, we mean providing nutrients in our supplements that are in a form that is easy for the body to use. Our Superformula +Plus (Wholefood) and ‘Food State’ vitamins and minerals meet this prerequisite.